外貿郵件營銷中，并不推薦千篇一律的模板式郵件營銷方式，但是可以針對一些客戶特征，外貿企業自身特征，制作對于外貿企業來說可以通用的郵件模板，但任何模板都會過時，需要不斷的更新。今天分享的郵件模板是針對各個區域國家特征的開發信模板，在某些方面內容過時了缺少吸引力，但是還是具有參考價值。

一、北美國家（美國、加拿大，墨西哥等）

1. 開門尖山

2. 認真+時間概念

3. 簡單

4. Paypal

5. 企業郵箱not免費郵箱

6. We not I




Hi Mr XX,




Good Day!




QUALITY IS OUR CULTURE

ABC Co.,Ltd.(one of the grey hair for LED more than 16years.Our core competencies is A and B, our market is USA. Our sales pitch is WITH US YOUR MONY IN SAFE YOUR BUSINESS IN SAFE




Hopefully to be (your honest dealer and trustworthy supplier in China)




Blow is some of our best seller M/N產品 for your reference.We can accept payment by PAYPAL(The easy way to pay money for American customers)




Pls don’t hesitate to contact me anytime.




Tks&B.R

Joy




二、歐洲人（英，法，德，意等）

1. 追求質量

2. 時間很重要

3. 安全感

4. 證書和銷售后的服務

Hi XXXX,




ABC Co.,Ltd. is LED Business Mogel in China.We had the honor to serve the 2nd big distributor/ XXX公司in UK; XXX公司in USA; XXX公司in Dubai ; All our items is coming with certification and we have special team work for after sales service. We ready for sign contract with yours in case you need it,as honest dealer we never crook our customers (安全感)

(TIME IS GOLD) for you and for us .So we have professional production line and stuff who is making nice quality in short time.(質量，時間)




Below/Attachment is new items and some information abt our best seller, our factory and certificate , hope we can have long term business with yours in near future.




Tks&B.R

joy

三、中東客戶

1. 喜歡大些+簡單英文

2. 喜歡細節詳盡一點郵件

3. 細節介紹公司和產品

4. 最好有直接插入產品圖片和規格尺寸

5. 價格低

6. 慢熱型

7. 品牌

Dear XXX,




BEFORE READING MY EMAIL, PLS BE SURE THAT AM REALLY HOPE WE CAN BE FRIENDS EVEN WE DONOT HAVE ANY BUSINES. (首先用一種舒緩感覺拉進客戶間的距離) We ABC Silicone 10 years Professional with Middle EAST Market, We Have served many of biggest company around the world such as A公司, B公司, C公司 etc. (客戶鑒證顯示公司實力和產品質量) and we are top in condensation and addition cured silicone filed.




We trust you will like our quality and our service. We can offer you very perfect with very nice quality. And also we can sign contract with you to be more safe. And we can full refund money back to you if there is any quality problem. We trust that with us your money will be in safe and your business will be in safe. As quality is our culture, so hope you give us a chance to serve you and we believe that you will be happy with us. I send you some of our best seller data sheet. Pls check it as follows------




Contact me if you need any help in China, and pls remember am really hope we can be good friends even your don’t do business with us, pls remember this is joy.




Tks&B.R

joy

四、南美（巴西，阿根廷，哥倫比亞，委內瑞拉等）

1. 英文不是很厲害，寫簡單一點單詞

2. 喜歡提問的方式

3. 喜歡免費樣品

4. 喜歡OEM

Hi, Dear XXX




Are you interested in saving some money? Are you interesting in good quality with nice price? And are you interested in small order with fast delivery? (提問的方式投其所好)




So pls let you know we can offer all this for you, ABC Silicone is the TOP rtv liquid silicone factory in China more than 10years. Below is our best seller, pls check it. any interested, more information&FAEE SAMPLE（免得樣品投其所好）will be provided for you reference.




Hope to hear from you soon, Good Business Start Here!!




Tks&B.R

joy

五、澳洲客戶（澳大利亞，新西蘭等）

1. 認真爽快，樂于交朋友，對陌生人也經常一見如故

2. 價格：運費抵澳大利亞并已完稅的產品價格應該比當地生產的同類產品或其它來源的產品價格低。

3. 可靠性：供貨商必須能長期保證產品的質量，交貨及時并保持聯絡。

4. 靈活性：供貨商能接受小批量訂貨。

Dear Mr XXX




It’s really my pleasure to write this email and i hope even we don’t do business we can be good friend, as we really like Australian people so much , as you are very nice, friendly and honest in your life and business, so hope we can be friend, manufacture in China. And we got your information from Alibaba .




We trust that our quality and price will give you an edge over your competitors. So hope we can have long term business with you. Below is the our best seller RTV-123, pls check it hope you like any of them, and feel free to contact me if there is any help i can do for you here in China as really hope we can be friend even without business.




Hope to hear from you soon.

Tks&B.R

Joy